Growing Family acquires Forever Yours



NEW YORK, March 31, 1997 - Growing Family, Inc., a Sentinel Capital Partners portfolio company, announced today the acquisition of Forever Yours, Inc. Based in Los Angeles, CA, Forever Yours provides in-hospital infant portrait services using digital preview technology.

Located in St. Charles, MO, Growing Family is the parent company of FirstFoto, the leading provider of in-hospital baby portrait services in the U.S. and Canada. First Foto enjoys exclusive, multi year contracts with more than 2,750 hospitals in North America. Approximately 3.2 million babies are born annually in hospitals served by Growing Family. In addition, Growing Family also has the most comprehensive and accurate demographic database of families with newborns in North America and can offer a powerful and captive distribution channel to leading consumer product/service companies seeking proprietary and timely access to new mothers.