Sentinel Capital Partners acquires Online Labels Group


Platform Showcases Firm's E-Commerce and Specialty Materials Capabilities


NEW YORK, December 19, 2023 – Sentinel Capital Partners, a private equity firm that invests in promising midmarket companies, today announced the acquisition of Online Labels Group, a leading provider of pressure-sensitive labels, shrink sleeves, and flexible packaging solutions. Terms of the deal were not disclosed.

In a differentiated dual-channel strategy, Online Labels delivers a broad line of high-quality label products through online and direct sales to a diverse set of customers across many sectors, including food and beverage, health and beauty, household, and many others. Online Labels is a premier one-stop shop for its customers' labeling needs, providing a wide selection of blank and customized short- and medium-run labels for small to midsize businesses.

"Online Labels is an e-commerce pioneer with an industry-leading digital platform and top-notch direct salesforce," said Louis Brotherton, a Sentinel principal. "We are excited to partner with the Online Labels team to continue driving growth organically and through acquisitions."

Online Labels has enjoyed a long run of strong growth. In recent years, it has grown organically, completed acquisitions, expanded its product line, bolstered its leadership team, and executed other strategic initiatives.

"Throughout our history, Online Labels' growth has been fueled by key differentiators including industry-leading turnaround times, superior quality, and breadth of products," said Dave Carmany, Online Labels' CEO. "Our company is poised to continue to achieve significant growth with our partners at Sentinel, and I couldn't be more excited for what the future holds."

Sentinel's experience in e-commerce and specialty materials in the printing space includes its investments in Nekoosa (specialty paper and film used in the graphics and commercial print sectors), RotoMetrics (precision rotary tooling for the printing and converting industries), and SmartSign (an online provider of customizable and specialized signs, labels, and tags serving the regulatory, compliance, and safety markets).